What is the typical budget for customized brand promotion gifts?

1) Small Gifts for Lead Generation/On-the-Ground Promotion/Exhibitions (C-end Users)

Price: 5-30 RMB/piece

Canvas bags, keychains, stickers, phone stands, mini fans, tissue boxes, notepads, pens

Features: High volume, low cost, strong exposure, suitable for events, QR code giveaways

2) Daily Customer Maintenance/Event Gifts

Price: 30-80 RMB/piece

Customized thermos cups, data cables, power banks, umbrellas, notebook sets, creative gift boxes

Suitable for: Customer follow-ups, membership gifts, daily gifts

3) Business Gifts/Important Clients/Partners

Price: 80-200 RMB/piece

Business notebooks, tea sets, leather goods, premium thermos cups, aromatherapy, digital product sets

Suitable for: Channel cooperation, annual appreciation, important customer relationship maintenance

4) High-end Business/Major Clients/Government/Enterprise Cooperation

Price: 200-500 RMB/piece Items

Customized gift boxes, branded leather goods, fine tea sets, small appliances, customized wines, high-end cultural and creative products

Suitable for: Strategic partners, important clients, annual meetings, high-end forums

5) Ultra-high-end / Brand image gifts

Unit price: 500 RMB and above

Craft ornaments, high-end digital products, customized luxury-grade gifts

Suitable for: Top-tier collaborations, brand image output, very limited quantities

Total price reference based on event scale

Small event (100-500 items)

5-30 RMB: 500-15,000 RMB

30-80 RMB: 3,000-40,000 RMB

Medium event (500-2000 items)

30-80 RMB: 15,000-160,000 RMB

80-200 RMB: 40,000-400,000 RMB

Large event / Annual customer gift package (2000 or more)

Budget can be prepared on a monthly/quarterly basis, generally ranging from tens of thousands to hundreds of thousands.